The Watchman People Counter range of products change the way you manage your business! They are a reliable and innovative tool for making important business decisions – by helping monitor foot traffic, sales conversion ratios and customer response to advertising.
Information is critical to the success of any retail operation. The Watchman IP Camera People Counter and the Wireless Bluetooth People Counter provide the decision-making information on customer traffic which is critical to increasing sales revenue. They will answer the following questions:
- How many customers visit your store and at what times in the day or week?
- How many customers DID NOT buy today?
- What was your sales conversion ratio?
- Which store location has good sales conversion?
- Which location needs to improve? Why?
- How effective is your advertising promotion?
- Did people respond to the advertisements BUT not buy? Why?
- What times of the day are busy with sales (versus window shopping)?
- Do you need more staff at certain times? Can you have staggered shifts for staff?
In addition, some of our models help compare customer traffic across a chain of franchise stores. This analytical information tells you how your franchisees are performing. It identifies those locations with a low sales conversion ratio.